“THE SENIOR BEAT” | Episode 4: Veronica Sibley

Our guest in this episode, Veronica Sibley, is a seasoned marketing professional who has often been in the forefront of the changing landscape of housing and care for older adults. In this episode of THE SENIOR BEAT, she digs into how older Americans make decisions about the lifestyles they want to live as they age and require assistance with the activities of daily life.

ABOUT THE SENIOR BEAT: THE SENIOR BEAT features lively discussions of business trends and cultural shifts that affect the aging population and the lifestyles of today’s seniors.

At THE SENIOR BEAT, we bring you artists, entrepreneurs, musicians and business leaders who are active participants in this reimagining of the senior experience.